Mayfair Capital Investment Management, the UK-focused real estate investment arm of Swiss Life Asset Managers, has rebranded as Swiss Life Asset Managers UK.
The rebranding follows the acquisition of Mayfair Capital by Swiss Life Asset Managers in November 2016.
Said Stefan Mächler, group CIO at Swiss Life: 'Six years on from our acquisition of Mayfair Capital, the rebranding to Swiss Life Asset Managers UK is a natural step for the benefit of our clients and employees.
'Swiss Life Asset Managers has a successful history of being thorough and methodical in incorporating acquired businesses into the Swiss Life Asset Managers brand.
'Shifting to Swiss Life Asset Managers UK is an opportunity to unify the brand across the UK and Europe, and to champion real estate assets and our key thematic strategies across all business operations.'
Swiss Life Asset Managers said that it sees scope for increasing capital commitments to UK real estate. While macro headwinds have limited investments since its acquisition of Mayfair Capital, Swiss Life Asset Managers is beginning to see the relative value and structural tailwinds in UK industrial, logistics, living, healthcare, and self-storage sectors, the company reported.
Swiss Life Asset Managers UK currently manages around £2 bn (€2.3 bn) of assets on behalf of institutional, charity and endowment investors.
Giles King, CEO of Swiss Life Asset Managers UK (formerly Mayfair Capital), said: 'The rebranding of Mayfair Capital to Swiss Life Asset Managers UK marks an exciting step forward for our company.
'It will help accelerate our business growth by presenting a strong and coherent brand to our existing clients and attracting new institutional investors across real estate assets, generating more opportunities, and thereby strengthening our UK and pan-European real estate platform.'
