UK developer Quintain, which is currently working on the £3 bn transformation of London's Wembley Park, has appointed Richard Poyser as head of retail leasing & asset management for the project. 

Poyser

Poyser

Poyser, who will report to Matt Slade, retail director at Quintain, will be responsible for the leasing and asset management of retail and leisure across Wembley Park. His role complements the separate leasing activities of London Designer Outlet, which forms part of the masterplan.

On completion, the 85-acre mixed-use development will feature over 500,000 ft2 of retail and leisure activities, including the 1,600-seat Troubadour theatre and Wembley Park Market with entrepreneurial merchants and makers. Poyser will also be responsible for the direction and management of Nash Bond, the retained retail and leisure leasing agent.

Matt Slade, retail director of Quintain, said: 'Richard brings a wealth of experience to our asset management team. Wembley Park is one of the largest and most all-embracing urban transformations currently underway in Europe.'

Poyser joins from Legal & General investment management real assets (LGIM RA) where he was head of retail relationships & leasing covering assets such as the Bracknell town centre regeneration.

Previously, he was project director – retail at Argent, with responsibility for the retail elements of the Kings Cross scheme, and assistant director – Retail at Hammerson.

Poyser said: 'I am greatly looking forward to being part of the Quintain team. Wembley Park is projected to attract over 20 million visitors a year by 2027, and will benefit from £328 mln annual retail spend, putting it ahead of London districts such as Camden, Victoria and Ealing Broadway. This creates a significant opportunity for me to make a big difference to this area of London.'

Wembley Park will also be the largest single site of build-to-rent homes in the UK with some 20,000 full-time residents by 2027.