Multi Mall Management (MMM) has celebrated reaching the two billion footfall milestone across its 46 shopping centres in eight European countries. The figures corresponds to 30% of the world's population, or the entire population of China and Europe.

Multi Mall Management (MMM) has celebrated reaching the two billion footfall milestone across its 46 shopping centres in eight European countries. The figures corresponds to 30% of the world's population, or the entire population of China and Europe.

MMM operates and manages shopping centres developed by Multi Development, and for independent owners in Portugal, Spain, Italy, Belgium, France, Czech Republic, Germany and Turkey.

The two billion visitor figure was reached on Saturday 18 February. The countdown to the celebrations in the centres began two weeks ago, and on social media. Simultaneously, hundreds of thousands of visitors were thanked by, and celebrated with, Multi centre managers and staff in festivities that included parties, lotteries and quizzes.

MMM caters to more than 5,000 tenants over 1,800,000 m2 gross lettable area. The management company hosts 300,000,000 visitors each year with 325 staff and estimated sales of EUR 4 bn.